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Friday, March 22 • 11:30am - 12:45pm
Harnessing Humor to Turbo Charge Engagement

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Constant appeals to supporters for activism and donations, coupled
with the ongoing recession, have many nonprofits concerned about
supporter fatigue.  Can humor really make your campaign stand out and
drive your supporters to act?  Yes. Is it appropriate when your issue
is so serious and so critical? Yes. How can you convince your
organization to use humor as a tool of engagement? Easy. Join us for a
fun, insightful training session showing on how to use humor to
attract new supporters, re-energize your existing base, and avoid
falling victim to supporter fatigue...and how you can convince your
boss to do it.

avatar for Julianna Forlano

Julianna Forlano

Julianna Forlano is a correspondent, host, and producer for act.tv. An adjunct professor in broadcast journalism and new media, Ms. Forlano travels nationally and internationally to perform and to speak on the use of humor as a tool of engagement across disciplines including political... Read More →
avatar for John Hlinko

John Hlinko

Founder, Left Action
John Hlinko is a frequent pundit on CNN, Fox, Current, and other places, and the author of the 2012 book, Share, Retweet, Repeat: Get Your Message Read and Spread, ranked by Amazon.com as the # 1 "hot new release" in both the "web marketing" and "retail" categories. Hlinko is also... Read More →

Friday March 22, 2013 11:30am - 12:45pm EDT
Main Hall A

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